About
Our Journey
Carolyne is the founding principal at VPF Strategies. Her passion for people and curiosity guides her to facilitate happy healthy transformations in individuals, teams and organizations.
She helps people and organizations gain CLARITY in building better brands for better results. As a business advisor at Pacific Community Ventures, she helps entrepreneurs map their strategic vision and bring that vision to reality.
Learning and sharing ideas excites her. She is a contributing writer at Leadernomics.com among others, and covers creativity, design and future of work (FoW).
Carolyne is a board director at We Are Adorable and an advisory board member emerita at Cheza Nami Foundation. She is the bestselling author of Being Grounded: 21 Days To Come Alive And Love Your Life. She holds a Bachelor of Science degree in Business Administration from San Francisco State University, is a certified coach and has over 15 years of experience in both the for-profit and non-profit sectors.
Beyond work, she loves to hike, run, skate, bike, travel, sight see, read, learn, write, speak, spend fun time with kids, connect with friends and other life aficionados. She would love to connect with you. Send her a note at carolyne@vpfstrategies.com
"Delivering Meaning and Happiness,
Empowering You To Come Alive,
So you can create your impact,
feel fulfilled and leave a great legacy."
"Delivering Meaning and Happiness, Empowering You To Come Alive, So you can create your impact, feel fulfilled and leave a great legacy."
Our Framework
Profit On Purpose (POP) Model
Specialties
Your Strategic Edge: Vision/Mission, Values & Brand Story
Talent Optimization: Talent Acquisition Development & Engagement
Future of Work (FoR): Creativity, Design & Innovation
Ideal Clients
Medium-Size Businesses (Growth Phase)
Start-Up Business (Brand Story Clarity)
Non-Profit Organizations (Strategic Vision)
Services
One-on-One Coaching
Team/Group Coaching
Speaking Engagement
- Assessment
Our Rallying Cry
Organizations want to grow and people they hire want to grow. Therefore, creating a thriving culture that attracts the right talent and advances a just cause is your best approach. As a leader, it's your goal to lead with courage, design your organization around relationships by figuring out how to clarify your cause, elevate your stakeholder’s game, harness and focus their energy, and engage your people to create successful results.
Similarily, we work with teams and organizations who align with our core values and just cause. We live our purpose by guiding teams and organizations to create an inviting work environment so they can deliver meaning and happiness to their stakeholders.
“Talent is the multiplier. The more energy and attention you invest in it, the greater the yield.”
– Marcus Buckingham , Author , StandOut 2.0
Our Values
We deliver Meaning & Happiness—Empowering You to Come Alive! Guided by the belief that fulfillment is what every human experience strives for. Why we pledge to:
1. Deliver Value-Based Service: We are in service for you. We seek to know you, understand your needs, empathize with you, while sharing tools and techniques that empower you and help you design the life or environment you want.
2. Intentionality and Trust: We are purposeful about how we spend our time and resources. We work on the most important things—our relationship with you.
3. Focus on what Matters: We set audacious goals; celebrating wins along the way and weathering the challenging moments with optimism.
4. Ownership and Responsibility: We own our commitments in a clear and transparent way. We commit to ourselves, our teams, those we lead and make decisions thoughtfully. Always remembering that your success is our success!
5. Resilience: We are resilient in our pursuits of greatness, We are gritty in the face of adversity, persist in confronting challenges, guided by humility and the courage to ask for help as needed, while evaluating the journey and keeping the focus to realize our vision, purpose and fulfillment.
Our Purpose and Values
Our Purpose
Inspire Purpose and Passion for a Happier World.
Similar to how the team aligns with our core values, we also align through a higher purpose. We live our purpose every day by guiding organizations alongside their culture journey, so they too can deliver happiness and create purpose for their employees.
Core Values
Come ALIVE...
esteem & trust one another always!
They ground us in who we are and how we make decisions.
A - Audacity and courage to face our fears and do extraordinary.
L - Live out our beliefs out lound.
I - Integrity to us is the commitment to do the right thing consistently.
V - Value work, people and self by becoming valuable to create value.
E - Excellence is being your best so you can do your best.
What’s Your Brand Story?
Vision is found in design
Purpose is found in vision
Fulfillment is found in purpose
PROFESSIONALS
Teams
LEADERS
QUICK LINKS
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